Proposal for Sales Phone Coaching

Examples of video reviews: 

1st Call

2nd Call

3rd Call

Process for phone training:

1. Establishing a standard process for all inbound calls in four categories:
   1. General New
   2. Specific Used
   3. General Used
   4. Specific New
2. Establishing a standard process for handling basic questions/objections on the phone including:

                    - Schedule objections (creating urgency around selection and availability)
                    - Credit questions (how to bypass credit questions in the right way to maximize profit potential).
                    - Trade value objections (how to promise the best value in town without locking in a number). 
                    - Price objections (learning the difference between reflex and sincere objections, how to stay on track and set an appointment to work it out here at the store)

Communicating the above processes with salespeople to help build cohesion and eliminate the customer's ability to leverage mis-communications against us (often ending in gross giveaway)
​
To do this effectively I'd like to be on site to kickstart the launch of your new processes and get buy-in from everyone involved. Kickstarts can happen virtually, but are more effective in person. After the kickstart we'll provide virtual support through one-on-one phone coaching, virtual training sessions, and virtual call reviews. You'll receive a scorecard every month for each of your sales consultants. The scripts provided will be based on our best recommendations that have proven success, but will be customized to your specific processes guidelines. We have 3 options based on different levels of support:

​

Package 1
​

• Custom script binders organized according to agreed-upon dealership processes
• Access to DealershipLife support
• 2-day Kickstart (afternoon, full day, and morning recap) for Sales and Management
• 10 call reviews per month with video recap to use in conjunction with management coaching. 
• 30 minutes one-on-one virtual or phone coaching per rep per week.

$3500 Kickstart
$1000 Monthly

Package 2
 ​

• Custom script binders organized according to agreed-upon dealership processes
• Access to DealershipLife support
• 1-day Kickstart (morning to evening) for Sales and Management
• 10 call reviews per month with video recap to use in conjunction with management coaching. 
• 30 minutes one-on-one virtual or phone coaching per rep bi-weekly.

$2500 Kickstart
$1000 Monthly

Package 3

• Custom script binders organized according to agreed-upon dealership processes
• Access to DealershipLife support
• Virtual Kickstart (via video conference) for Sales and Management
• 10 call reviews rep per month with video recap to use in conjunction with management coaching.

 

$1500 Kickstart
​$500 Monthly

All learning resources and video call reviews will be hosted here on your sub-page of DealershipLife.org, easily accessible to everyone involved.

Thanks again for your consideration, and I look forward to talking with you more!

Sincerely, 

Benjamin Dykstra
Founder and Coach
269-303-5229

Phone Coaching Session Example: